Monochrome fans and minimalists, Mayaya (pronounced like the name ‘Maya’+ an extra ‘ya’) is a brand that needs to be on your radar. 100% designed and manufactured in Israel, Mayaya creates modern and creative clothing for free-spirited children up to size 14. SS17 see’s the launch of a capsule collection for ladies.
The funky children’s label known for their soft knits, modern silhouettes, and edgy vibes are already a fave of the Instagram influencer set.
Drawing inspiration from both nature and the urban landscape, the label’s ‘boho-street’ style employs the highest quality cotton with bold, black and white graphics and cuts that emphasise comfort and play.
Complementing the breezy range of dresses for girls, Mayaya offers a wide range of gender neutral tops, harem pants, hoodies and rompers for active kids.
The co-founders of the kids clothing label are cousins—one an interior designer, the other a lawyer—always knew they wanted to start a business together involving children. On a trip to London, they were inspired to dive into childrenswear, and the rest is history!
Shop the SS17 collection here.
Read our Chit Chat Tuesday interview with the designers Aya Abrahams and Maya Taub, here.
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Images courtesy of Ethan and Evan from @ethan.and.evan and Nikki Nielsen @nikkinielsen